Scholastic's Read Every Day campaign

Many celebrities have shared their five favourite books for Scholastic UK's literacy campaign Read Every Day, including Daniel. The campaign aims to get children and their parents and guardians to commit to reading every day.
“I think it’s fair to say that if we’re talking about the five books that have most influenced my life, I think it would be pretty churlish of me not to say Harry Potter and the Philosopher’s Stone for giving me everything that I have and everything that I will have.”

"However, The Master and Margarita by Mikhail Bulgakov is my favourite, favourite book in the world ever. To me it’s the greatest exploration of the human imagination, and it’s about forgiveness and life and history, and it’s just the most incredible book that I’ve ever read; I read it once and then I read it almost immediately again.”
Daniel’s other choices include literary classics like The Old Man and the Sea. See his full list here.

Scholastic UK asks that you become a role model by submitting contact details and fill out a questionnaire.
“Books matter. The research so far clearly indicates that children who have books in the home do better in school. Read Every Day is about inspiring children and making reading exciting. We want to help support the fantastic work that teachers do, so we’re asking everyone to get involved and make reading the main event every day. Children read more when they see their parents reading, and getting the whole family involved raises achievement,” stated Catherine Bell who is the managing director of Scholastic UK.

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14 June 2011
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